+ " type='text/javascript'%3E%3C/script%3E")); COREMatters: January CORESense Multi-channel Retail Management eNewsletter
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COREMatters eNewsletter
This issue: In the News  | Retail Focus |  Welcome Aboard  | Partners | About CORESense January 2009
In the News
Retail Loyalty Programs Simplified for 2009
The Retail Institute - "The best Loyalty Program can be set up very easily with a high acceptance level from today's customer: " View Story
Can Customer Loyalty be Bought?
About.com - "To build loyalty, you must earn it. Look at these 8 ways to earn more customer loyalty for your small business:." View Story
Retail Focus: Customer Loyalty
You know that the key to a successful business is a steady customer base and that building and maintaining customer loyalty starts with knowing the customer — who they are, and what they like to buy — providing sound product choices and advice and rewards for staying with you.

The CORESense solution's customer relationship management capability includes e-mail communications and e-mail campaign management:

  Capture and access customer data across all channels
    CORESense gives you the ability to capture and access detailed customer information including contact information, purchases and e-mail communication history from your in-store point of sales terminals or sales order interface.
  Reward your loyal customers*New in R5.15
    CORESense tracks purchases by customers so you can identify your best customers and what they bought. Armed with this information you can offer them special incentives to come back such as customer loyalty cards, special discounts or coupons that can all be created and managed from within CORESense.
  Easily stay in touch with your customers
    With CORESense’s integrated e-mail management tool you can provide customers with a steady stream of information about you store, current specials and items of general interest. You can also gather valuable feedback about your company and its’ products and service allowing you to quickly adjust to trends or changes in buying behavior.
Interested? Click here.
 
Welcome Aboard
We Extend a Warm Welcome to These New Addition to Our Family of Customers
Perani's Hockey World the largest independent hockey retailer in the world chooses CORESense to centralize management of ecommerce and retail operations. View Press Release

Windsor Vineyards the oldest and largest direct-to-consumer winery in the world, launched their Stonefly Vineyards website, www.stoneflyvineyards.com, the first of several planned direct-to-consumer ecommerce sites all to be centrally managed with CORESense.

Best for Babies place to go for the highest quality, most-trusted baby products on the market open for business with an ecommerce website and a retail store in Cincinnati, OH, both managed by the CORESense Integrated Retail Management System. Vist their website at www.bestforbabies.com.

Partner Profile: Scene7
Adobe Scene7 is the leading hosted rich media platform that enables companies to grow revenues, enhance customer experience and cut production costs. Scene7 delivers broad, scalable, integrated solutions on-demand including Dynamic Imaging, eCatalogs, eVideos, Visual Configurators, Targeted email, Media Asset Management and a new variable print solution – Template Publishing.  There is no other Software-as-a-Service platform more comprehensive and powerful for automating the production and delivery of high-impact rich media. With Scene7, businesses can improve the entire selling and marketing cycle from attracting customers, to guiding them to the right products and services, to successfully converting them into loyal buyers. Scene7 customers have experienced significant ROI that includes increasing response rates by up to 200% and conversion rates by 2X, reducing returns by up to 10%, eliminating photography costs up to 50%, and decreasing manual labor and time to market up to 3X. For more information on Scene7, please visit http://trial.scene7.com/Trial/?source=CORESense.
About CORESense
More than just a multi-channel retail management solution, CORESense is a strategic investment that enables you to reach and acquire new shoppers, convert more shoppers to buyers, delight customer with great service, and cultivate long term and profitable customer relationships faster and more efficiently than your competition. CORESense is the first and only solution that provides small and medium-sized retailers with the same functionality once only available to big box retailers.
Ecommerce Website eBay Auction Management
Amazon Comparison Shopping Engines
Point of Sales & Store Operations Customer Relationship Management
Merchandising Order & Inventory Management
Analytics & Reporting On-Demand Technology
A mere 5 % increase in customer retention can result in a 75% increase in customer value
Fred Reichheld, author of "Loyalty Rules".
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CORESense, Inc. · 125 High Rock Ave. · Saratoga Springs, NY · 518-306-3043