+ " type='text/javascript'%3E%3C/script%3E")); COREMatters Q2 2010
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COREMatters eNewsletter
This issue: What's New | Welcome Aboard  | Retail Spotlight | Solutions | About CORESense Q2 2010
What's New
Coming in Q3 2010!
Following are just a few of the new features that are schedule for release in the third quarter of 2010:
Financial Reporting by Merchandise Hierarchy This enhancement supports filtering and grouping of selected financial reports by merchandise hierarchy (department, class and sub-class). This is useful for importing data into accounting systems.
Ebay Variations Listings With this enhancement, Ebay LaunchPad users can include multiple product variations in one Fixed Price listing. (Rescheduled from Q1 2010)
Ebay Vehicle Fitments (aka Parts Compatibility)

Ebay parts compatibility allows buyers an easy way to find the right parts for their specific vehicle. Sellers list their parts with detailed fitment information. When buyers search for a specific part, the listings that are displayed in search results include a compatibility tab that lists all compatible vehicles. This release gives CORESense users the ability to associate their products with the appropriate fitments (year, make and model) and send that information to eBay.

Amazon Seller Central Categories This quarter we are adding support for the following categories: Camera and Photo and Video & DVD as well as the recent changes to Apparel. Recently released categories included Books and Apparel.
Welcome Aboard
We Extend a Warm Welcome to These New Addition to Our Family of Customers
ROV Product Services Provider of underwater remotely operating vehicles.
Duncraft New England based wild bird feeding superstore offering bird feeders, houses, baths, foods & accessories.
Barnett Harley Davidson Top 100 Harley Davidson dealer located in El Paso, Tx.
BNYConline.com NY-based provider of designer apparel and footwear..
Alaska Wild Berry Provider of wild berry products including jams and jellies, syrups and sauces, chocolates and fudges, and other candies as well.
RC Planet Provider of radio controlled trucks, cars, boats, helicopters and planes..
1 Retail Spotlight: Top 3 Trends for Ecommerce in 2010 1 1
Here is some insight into important trends in 2010 take from a variety of sources:
1
The Customer acquisition model is changing Focus more on "paying off" the customer the with relevant web content: blog posts, articles and guides, user-generated content, and video and less on pay-per-click advertising.
Creativity is key Staying competitive will require continual innovation around the user experience. Try new things, measure the results and keep the winners and drop the the losers. Areas of particular focus in 2010 are personalization and geo-targeting.
Social Media is about listening Social media can be best leveraged to drive conversations and build relationships. Feedback from customer is critical to long term success. Social media is a great complement to other best practices such as order satisfaction surveys. Make surveys short and fun and combine them with weekly giveaways to increase participation rates.
Solution Profile: Product Personalization
Today consumers increasingly want the ability to customize virtually everything they use from the clothes they wear, to golf balls and even their glassware. And it doesn't look like this trend will fade anytime soon. Adding a name, monogram message or image makes an item more personal and unique. Whether for themselves or as a gift, people desire the ability to express themselves in a more personal manner.

The CORESense product personalization features provides retailers with the ability to allow their customers to personalize products by adding or selecting images or text to be included with the product. This information can be entered from the website and is accessible from the order manager and shipping manager. Examples include adding an initial or a date to piece of jewelry, a monogram on shirt, your name on a sports jersey or even adding a picture on a coffee cup.

Personalization is a standard part of CORESense and can be easily added to any product in your catalogue. Contact CORESense support to learn how you can start using the CORESense personalization feature to increase your sales today.

About CORESense
More than just a multi-channel retail and ecommerce management solution, CORESense is a strategic investment that enables you to reach and acquire new shoppers, convert more shoppers to buyers, delight customer with great service, and cultivate long term and profitable customer relationships faster and more efficiently than your competition. CORESense is the first and only solution that provides ecommerce and brick and mortar retailers with the same functionality once only available to the very largest firms.
Ecommerce Website eBay Auction Management
Amazon Comparison Shopping Engines
Point of Sales & Store Operations Customer Relationship Management
Merchandising Order & Inventory Management
Analytics & Reporting On-Demand Technology
Online Retail Spending Grew By 10% In Q1 Over Last Year
comScore, Inc. May 2010

Visit us at Booth #817 at the IRCE 2010 Conference & Exhibition June 8 - 11, 2010 at the McCormick Center in Chicago, IL

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