Genius Jones Brilliant for Adding CORESense Retail Management Solution

Children's Products Retailer Has Doubled Revenue Since Deploying CORESense

SARATOGA SPRINGS, NEW YORK - MARCH 13, 2007 - CORESense, the leading provider of on-demand retail management software for companies with multi-channel sales strategies, today announced that Genius Jones, a leading retailer of children's products including furniture and apparel, has deployed CORESense to manage its multi-channel retail operations. CORESense was selected by Genius Jones for its web-based, on-demand infrastructure, robust feature-set and ability to integrate sales activities across multiple channels seamlessly.

"Our goal is to help retailers create a shopping experience that enables them to be wherever their customers are, whenever they want to shop," said Jason Jacobs, president and CEO at CORESense. "By unifying disparate retail channels under a single web-based software umbrella we are able to help retailers grow revenue without increasing costs. CORESense functionality combined with a leading brand such as Genius Jones is the perfect formula for retail success."

Retailers today must have a strategy to manage sales across channels, including store, e-commerce, catalog and phone. The goal is to automate and synchronize these activities such that product management, fulfillment and customer service are streamlined. No small feat for businesses, particularly the small and midsized retailer.

"Before CORESense we had a single store and inventory was kept in the back room," said Daniel Kron, Genius Jones owner. "Today we have a web site, two retail stores, two warehouses and a telephone sales business. Managing those channels and all the associated moving parts simply would not have been possible without CORESense. Now, as we consider opening new stores and expanding into other sales channels we have confidence knowing that managing this process is as easy as plugging-in to CORESense."

CORESense is unique for its scalable application architecture and use of open source technology, as well as its on-demand or "software as a service" delivery model, which reduces up front costs and total cost of ownership. CORESense delivers this as a unified web-based solution that integrates all sales channels through a single product catalog, and automates order fulfillment, inventory management and customer relationship management. The result is a system that increases operational efficiency, drives revenue and reduces costs.

Orders placed across Genius Jones sales channels are handled in a common manner by the CORESense system. This way Genius Jones can monitor the status of all sales in real time, enabling the company to respond immediately to inventory needs, marketing opportunities and customer requests. Because CORESense is a web-based solution, Genius Jones staff can access the system anywhere there is an Internet connection. And since CORESense hosts its software, Genius Jones does not require an IT department to manage the system. This approach has helped Genius Jones reduce inventory and personnel costs, while still growing the business.

"Thanks to CORESense we have access to order information at any time, wherever we are, so we know which orders have been processed, what has shipped, and if we are waiting for a product from a manufacturer," said Kron. "As a result, we don't get stuck with a lot of excess product, thereby mitigating a considerable financial risk. Since deploying with CORESense in 2006, we have doubled revenue. Suffice to say, CORESense is the backbone of our business."

About CORESense

CORESense is a leading SaaS-based retail system company serving small to medium-sized specialty retailers in selling hard and soft goods including sporting goods, apparel and accessories, shoes and wine. Founded in 2000, CORESense's mission is to create a competitive advantage for SMRs by providing them access to a single, fully integrated multi-channel retail management system with the features and function needed to compete and win in today's demanding marketplace in a software-as-a-service delivery model that fits their business and their budget. The CORESense solution is the first and only SaaS-based retail management system that supports an entire retail business from brick-and-mortar retailing to ecommerce to merchandising and back office operations management to customer relationship management in one fully integrated web-accessible solution. It is the preferred retail management solution of small to medium-sizes retailers who need a powerful and fully integrated enterpris e-grade solution to achieve their business goals. CORESense has offices nationally and is headquartered in historic Saratoga Springs, N.Y. For additional information about CORESense and our market leading solution visit us a www.CORESense.com or call (866) 229-2804.